To Sell Is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others
By Daniel H. Pink
Paperback Edition – English
We’re all in sales—even if we don’t call it that.
In To Sell Is Human, bestselling author Daniel H. Pink reveals how the art of selling has evolved—and how it applies to all of us, whether we’re pitching an idea, convincing a colleague, or motivating a child. With a fresh look at human behavior, Pink blends research, storytelling, and practical tips to show that persuasion and influence are essential skills in today’s world.
Discover the new ABCs of selling (Attunement, Buoyancy, and Clarity) and learn how to move others ethically and effectively—at work, at home, and beyond.
Perfect for:
Entrepreneurs, leaders, and professionals
Educators, parents, and creatives
Anyone looking to improve communication and influence
Paperback edition
A smart, practical guide to mastering the skill we all use every day: moving people.